Why Submit to MIBC? - Melbourne International Beer Competition

Why Submit To The MIBC?

We’re the only International Beer Competition where all the judges are real trade buyers who are judging the beer by category and actual price. These judges are buyers from the top European liquor stores, restaurants, hotels and more.

This is an opportunity for you to place your product in front of working industry professionals in one of the biggest beer markets in the world. All of our judges buy beer for a living.

This is a wonderful opportunity for an established brand to reconnect and/or be rediscovered by the buying community in a true blind tasting.

A perfect opportunity for products trying to break into the American Market to be tasted by multiple trade buyers.

We work with our media sponsors to distribute the results to the trade and consumer. All the winners will be listed here on our website.

We do not charge winning brands the use of their medals and images in their sales materials.

You are only charged once when you submit your products. There are no additional fees.

Top winners are showcased at our booths at trade shows throughout the year!

Winners are featured in articles on our lifestyle blog, the Alcohol Professor.

Melbourne International Beer Competition

Why Submit To The MIBC?

Submit your Beer to the 2023 Competition

International Beverage Competition Series